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nydus/The Crowd: A Study of the Popular MindPublic
Page 126 of 206
Table of Contents

CHAPTER III

The various kinds of prestige may be grouped under two principal heads: acquired prestige and personal prestige. Acquired prestige is that resulting from name, fortune, and reputation. It may be independent of personal prestige. Personal prestige, on the contrary, is something essentially peculiar to the individual; it may coexist with reputation, glory, and fortune, or be strengthened by them, but it is perfectly capable of existing in their absence.

Acquired or artificial prestige is much the most common. The mere fact that an individual occupies a certain position, possesses a certain fortune, or bears certain titles, endows him with prestige, however slight his own personal worth. A soldier in uniform, a judge in his robes, always enjoys prestige. Pascal has very properly noted the necessity for judges of robes and wigs. Without them they would be stripped of half their authority. The most unbending socialist is always somewhat impressed by the sight of a prince or a marquis; and the assumption of such titles makes the robbing of tradesmen an easy matter.[18]

[18] The influence of titles, decorations, and uniforms on crowds is to be traced in all countries, even in those in which the sentiment of personal independence is the most strongly developed. I quote in this connection a curious passage from a recent book of travel, on the prestige enjoyed in England by great persons.

"I had observed, under various circumstances, the peculiar sort of intoxication produced in the most reasonable Englishmen by the contact or sight of an English peer.

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