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nydus/The Theory of Business EnterprisePublic

Thorstein Veblen examines the modern industrial system as a structure defined by the machine process and investment for profit. He analyzes how business enterprise and the pursuit of financial gain serve as the primary forces directing contemporary economic organization.

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Table of Contents

Business Enterprise

process. The conditiona favorable to industrial consolidation on these grounds are not created by the business men. They are matters of '* the state of the industrial arts," and are the outcome of the work of those men who are engaged in the industrial employments rather than of those who are occupied . with business affairs. The inventors, engineers, I experts, or whatever name be applied to the com1 prehensive class that does the intellectual work I involved in the modem machine industry, must I prepare the way for the man of pecuniary affwrs by making possible and putting in evidence the economies and other advantages that will foUow from a prospective consolidation.

But it is not enough that the business man should see a chance to effect economies of production and to heighten the efficiency of industry by a new combination. Conditions favorable to consolidation on these grounds must be visible to him before he can make the decisive business arrangements ; but these conditions, taken by themselves, do not move him. The motives of the bu^ess man are pecuniary motives, inducements in the way of pecuniary gain to him or to the business enterprise with which he is identified. The end of his endeavors is. not simply to effect an industrially

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