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nydus/The Theory of Business EnterprisePublic

Thorstein Veblen examines the modern industrial system as a structure defined by the machine process and investment for profit. He analyzes how business enterprise and the pursuit of financial gain serve as the primary forces directing contemporary economic organization.

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Table of Contents

Business Enterprise

serrice&bility of bia industry even to a degree that Is of doubtful pecuniary expediency (or himnclf. Such aberrations are, of coutm, i not large ; and if the; are persL-itcd In to an; very appreciable eilent ttie reBult la, of course, disastrous lo tbe enterprise. The enterprise in such a cose Calls out ot tlio caU'iiury of buitlnesa management and falls under the imputation of philantbropy.

' The captains of the first class neceasarilj are relativel; exempt' from theae unbosinesellke Bcruplee. i i

and only leas directly and less searchingly incut cates temperance and circumspection as regards the ulterior interests of the community at large. Where this moral need of a balance between the services rendered the community and the gain derived from a given business transaction asserts itself at all, the balance is commonly sought to be maintained in some sort of pecuniary terms; but pecuniary terms a£Eord only a very inadequate measure of serviceability

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