of absolutely unprecedented fineness. It is clear that scarcely a hint of such power has yet appeared, and it is equally obvious that it is this defect which gives to society the characteristics which are the contempt of the man of science and the disgust of the humanitarian.”
When the worker was of the same ancestry as his employer, labor difficulties, for example, could be discussed in terms which were comprehensible to both parties. To-day the United States Steel Corporation must exert tremendous effort to present its view to its thousands of employees who are South Europeans, North Europeans, Americans.
Czechoslovakia, during the Peace Conference, wanted to appeal to its countrymen in America, but this group was vague and scattered in a population that lived in many cities throughout the country. The public relations counsel who was engaged to reach this scattered population had, therefore, to translate his appeals so that they might be understood logically and emotionally by the educated and the uneducated, the urban, the rural,