Propaganda is a means and must, therefore, be judged in relation to the end it is intended to serve. It must be organized in such a way as to be capable of attaining its objective. And, as it is quite clear that the importance of the objective may vary from the standpoint of general necessity, the essential internal character of the propaganda must vary accordingly. The cause for which we fought during the War was the noblest and highest that man could strive for. We were fighting for the freedom and independence of our country, for the security of our future welfare and the honour of the nation. Despite all views to the contrary, this honour does actually exist, or rather it will have to exist; for a nation without honour will sooner or later lose its freedom and independence. This is in accordance with the ruling of a higher justice,

for a generation of poltroons is not entitled to freedom. He who would be a slave cannot have honour; for such honour would soon become an object of general scorn.

Germany was waging war for its very existence. The purpose of its war propaganda should have been to strengthen the fighting spirit in that struggle and help it to victory.

But when nations are fighting for their existence on this earth, when the question of 'to be or not to be' has to be answered, then all humane and aesthetic considerations must be set aside; for these ideals do not exist of themselves somewhere in the air but are the product of man's creative imagination and disappear when he disappears. Nature knows nothing of them. Moreover, they are characteristic of only a small number of nations, or rather of races, and their value depends on the measure in which they spring from the racial feeling of the latter. Humane and aesthetic ideals will disappear from the inhabited earth when those races disappear which are the creators and standard-bearers of them.

[Note 12. Schwabing is the artistic quarter in Munich where artists have their studios and litterateurs, especially of the Bohemian class, foregather.]

All such ideals are only of secondary importance when a nation is struggling for its existence. They must be prevented from entering into the struggle the moment they threaten to weaken the stamina of the nation that is waging war. That is always the only visible effect whereby their place in the struggle is to be judged.

In regard to the part played by humane feeling, Moltke stated that in time of war the essential thing is to get a decision as quickly as possible and that the most ruthless methods of fighting are at the same time the most humane. When people attempt to answer this reasoning by highfalutin talk about aesthetics, etc., only one answer can be given. It is that the vital questions involved in the struggle of a nation for its existence must not be subordinated to any aesthetic considerations. The yoke of slavery is and always will remain the most unpleasant experience that mankind can endure. Do the Schwabing (Note 12) decadents look upon Germany's lot to-day as 'aesthetic'? Of course, one doesn't discuss such a question with the Jews, because they are the modern inventors of this cultural perfume. Their very existence is an incarnate denial of the beauty of God's image in His creation.

Since these ideas of what is beautiful and humane have no place in warfare, they are not to be used as standards of war propaganda.

Once we have understood how necessary it is to concentrate the persuasive forces of propaganda on the broad masses of the people, the following lessons result therefrom: