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nydus/A History of Advertising from the Earliest Times.Public
Page 111 of 1098
Table of Contents

CHAPTER V. NEWSPAPER ADVERTISING FORESHADOWED—ITS EARLIEST USE—HOUGHTON’S LESSONS.

Hoys and Vessels above mentioned, are desired to repair between this and Christmas day next, to the Office kept for the receipt of the Advertisements, to see if no mistakes be in their several daies and rates, that the said Books may be declared perfect, which shall be no charge to the Persons concerned.*

The Office or Place where any Person may have his desires answered in anything hereby advertised, is kept in St Michael’s Alley in Cornhil, London, right against Williams Coffee-house, where constant attendance every day in the Week shall be given, from Nine in the Morning, to Five in the Evening; to receive the desires of all Persons in matters of this nature, carefully to answer them in the same.

With Allowance.

LONDON:

Printed by Andrew Clark, in Aldersgate Street, 1675.

In accordance with this prospectus, the first number of the City Mercury appeared November

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