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nydus/A History of Advertising from the Earliest Times.Public
Page 666 of 1098
Table of Contents

CHAPTER XV. GRAHAM AND HIS CELESTIAL BED.

this Week, from two o’Clock in the Afternoon till eight at Night. Admittance 1s.

N.B.—A Pamphlet is now published, (by permission) with the particulars of several hundred Cures in confirmed Diseases, lately performed at the Temple of Health, with the Names and Residence of the Patients, at their own particular Desire, to be had of the Porter at the Temple, price only 3d.

As a further attraction to his establishment, Graham secured the services of a beautiful young woman, whom he styled “Vestina, the Rosy Goddess of Health,” who presided over the evening lectures, and, according to the advertisements, assisted “at the display of the Celestial Meteors, and of that sacred Vital Fire over which she watches, and whose application in the cure of diseases, she daily has the honour of directing.” The lady who acted this part subsequently became notorious as the wife of Sir William Hamilton, ambassador to the Court of Naples. Her name was Emma Hart, and before she was raised to the dignity of Goddess of Health, she had officiated in the more humble capacity of nursery and lady’s maid in gentlemen’s families. Eventually, after having sat as model to Romney and other painters, and having lived under the protection of different gentlemen, she was finally married in 1791 at St George’s, Hanover Square, to Sir William Hamilton. Her subsequent connection with Lord Nelson, and her power over that great naval hero but weak human being, as well as the humiliating positions in which she placed her dotard of a husband, form part of the history of this country.

In another of his advertisements Graham offers to explain “the whole art of enjoying health and vigour of body and mind, and of preserving and exalting personal beauty and loveliness; or, in other words, of living with health, honour, and happiness in this world, for at least a hundred years.” One of the means for ensuring this end was the constant use of mud baths; and that the Doctor might be observed to practise what he

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