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nydus/A History of Advertising from the Earliest TimesPublic
Page 832 of 1098
Table of Contents

CHAPTER XVIII. HANDBILLS, INSCRIPTIONS, ETC.

new and pompous Ball of the composition of John Baptista Gianini, who has by title:

IL SACRIFICIO D’ ABRAMO

in which will enter all the excellent corp of Ball, who dance at present in the said Royal Theatre; the spetacle will be finished with the second act and Ball analog to the same Drama, all with the nessessary decoration.

This is who is offered to the Respectable Publick of whom is waited all the proctetion and concurrence:

It will begin at 8 o’clok.

Na officina de Simāo Thaddeo Ferreira. 1811. Com licenca.

We next append a bill of the far-famed Richardson’s Theatre under date 1825—one of those distributed during the Bartlemy Fair of that year. Hone describes the theatre thus: “The outside of this show was in height upwards of thirty feet, and occupied one hundred feet in width. The platform on the outside was very elevated; the back of it was lined with green baize, and festooned with deeply-fringed crimson curtains, except at two places, where the money-takers sat, which were wide and roomy projections, fitted up like Gothic shrine-work, with columns and pinnacles. There were fifteen hundred variegated illumination-lamps disposed over various parts of the platform, some of them depending from the top in the shape of chandeliers and lustres, and others in wreaths and festoons. A band of ten performers in scarlet dresses, similar to those worn by beefeaters, continually played on clarionets, violins, trombones, and the long drum; while the performers paraded in their gayest ‘properties’ before the gazing multitude. Audiences rapidly ascended on each performance being over, and paying their money to the receivers in

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