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nydus/A History of Advertising from the Earliest TimesPublic
Page 640 of 1098
Table of Contents

CHAPTER XIV. QUACKS AND IMPOSTORS.

Among the many specifics of the last century was snuff, which in various forms is advertised as possessing the power not only of curing all bodily but many mental evils. In the General Advertiser for June 21, 1749, there is an advertisement of a snuff which was supposed to cure lunacy. Certainly it has an effect on the ideas with regard to the construction of sentences, as the proprietor himself shows:—

GENTLEMEN,

ONCE more

I desire you to remember, I have published my Imperial Snuff, for all Disorders in the Head; and I think I might have gone further, and said, for all Disorders of Body and Mind. It hath set a great many to rights that was never expected, but there is but few, or none, that careth to have it published they were a little out of their Senses, although it be really an Ailment that none can help; but there is present Relief, if not a Cure; but I hope both, as by God’s Assistance it hath been performed already on many. And I think it my Duty to let the World know it, that they may not bear so many miserable Ailments that is capable of curing. I hear it is reported abroad I am dead, and that the World is imposed on; but, thank God, I am alive and put my Dependance on him, that he will give me leave to do some more Service before I go hence. But suppose I was dead, my Snuff is alive, and I hope it will live after I am dead, as it is capable of keeping the World in sprightly Life and Health, which must be allowed to be the greatest Blessing in the World. But what is Riches without that? And what would some have given for some of these Reliefs before it was advertised. But you are all heartily welcome at this Price of Sixpence, at present, but I should be glad of more from the Rich. I do assure you it is sold at this Price in regard to the Poor only.

I am yours, etc.

Samuel Major.

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