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nydus/A History of Advertising from the Earliest Times.Public
Page 51 of 1098
Table of Contents

CHAPTER III. ANCIENT FORMS OF ADVERTISING.

IN . PRAEDIS

C . LEGIANNI VERI

BALNEUM . MORE . URBICO . LAVAT.

OMNIA COMMODA . PRAESTANTUR.

At his establishments there were baths according to the fashion of “the town,” besides “every convenience.” And a similar inscription occurred by the Via Nomentana, eight miles from Rome—

IN . PRAEDIS . AURE

LIAE . FAUSTINIANAE

BALINEUS . LAVAT . MO

RE . URBICO . ET OMNIS.

HUMANITAS . PRAESTA

TUR.

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