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nydus/A History of Advertising from the Earliest TimesPublic
Page 234 of 1098
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CHAPTER VIII. EARLY PART OF EIGHTEENTH CENTURY.

The growth of the disgusting system which permitted of public combats between women is exhibited in several advertisements of 1722, the most noticeable among them being one in which a challenge and reply are published as inducements to the public to disburse their cash and witness a spectacle which must have made many a strong man sick:—

CHALLENGE.—I, Elizabeth Wilkinson, of Clerkenwell, having had some words with Hannah Hyfield, and requiring satisfaction, do invite her to meet me upon the stage, and box me for three guineas; each woman holding half a crown in each hand, and the first woman that drops the money to lose the battle.

Answer.—I, Hannah Hyfield, of Newgate Market, hearing of the resoluteness of Elizabeth Wilkinson, will not fail, God willing, to give her more blows than words, desiring home blows, and from her no favour; she may expect a good thumping!

The precaution taken with the half-crowns to keep the hands clenched and so prevent scratching, shows that even these degraded creatures had not

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