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nydus/A History of Advertising from the Earliest TimesPublic
Page 577 of 1098
Table of Contents

CHAPTER XII. SWINDLES AND HOAXES.

to this early part of June, it must be recollected that within that space several very important meetings are held, and that dismal gaps are found in the ranks of both “wrong” and “right” men after a Derby, especially after such a Derby as Cremorne’s, which found out the weak spots in a good many big books, and altered the prospects of many a turfite, professional and amateur. So finding Rawlings so well through, we were tempted at the time to communicate with him, and discover the principle upon which he “forced the voucher.” Here is his advertisement of June 8, in which he glories in past triumphs and feels confident of future successes:—

CREMORNE, QUEEN’S MESSENGER, AND REINE.

JAMES RAWLINGS and Co., the oldest established Turf advisers in Great Britain; proprietors of

THE PREMIER RACING CIRCULAR,

the most successful winning guide extant.

THE PREMIER RACING CIRCULAR, selected Cremorne and Reine.

THE PREMIER RACING CIRCULAR of

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