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nydus/A History of Advertising from the Earliest TimesPublic
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Table of Contents

CHAPTER XVI. LOTTERIES AND LOTTERY INSURANCES.

difficulty in 1774. On the 5th of January, at the conclusion of drawing the State Lottery at Guildhall, No. 11,053, as the last-drawn ticket, was declared to be entitled to the thousand pounds, and was so printed in the paper of benefits by order of the commissioners. It was, beside, a prize of a hundred pounds. But after the wheels were carried back to Whitehall, and there opened, the ticket No. 72,248 was found sticking in a crevice of the wheel. And, being the next-drawn ticket after all the prizes were drawn, was advertised by the commissioners’ order as entitled to the thousand pounds, as the last-drawn ticket; “which affair,” we are told by the Gentleman’s Magazine, “made a great deal of noise.” The State Lottery of 1751 met with much opposition from the press, and an article in the London Magazine

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