CodalSearch this book — or all of Codal…⌘K
nydus/A History of Advertising from the Earliest TimesPublic
Page 662 of 1098
Table of Contents

CHAPTER XIV. QUACKS AND IMPOSTORS.

The motives will be apparent which prevent our entering on the merits and demerits of quacks and quack medicines of the present day. Some of the latter are doubtless concocted with skill, and, under peculiar circumstances, are productive of much good, while others are quite the reverse in all particulars. Into this subject we cannot go, as we have no wish to advertise any one nostrum at the expense of another, or to subject ourselves to the expense and unpleasantness which too often attends on outspokenness. We shall rest content with the facts that the most impudent empirics confine themselves to “certain diseases” and hole-and-corner advertisements, and that analytical chemists and comparatively recent legislation have provided for us remedies for any excess on the part of the patent-medicine manufacturers, any one of whom a single false step would irretrievably ruin. Besides, the curious need look no further than the current newspapers for any quantity of average specimens.

Graham and his Celestial Bed are worthy of a chapter to themselves, especially as we have already run to such length on the subject of quacks and quackery.

662