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nydus/A History of Advertising from the Earliest Times.Public
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CHAPTER V. NEWSPAPER ADVERTISING FORESHADOWED—ITS EARLIEST USE—HOUGHTON’S LESSONS.

of Enkhuyzen, will sell his world-famed museum in lots, by public auction, or by private contract, on the 1st of August, 1634.

The two following are taken from the Tydinghen, the first appearing on May 27, 1634:—

The Burgomasters and Council of the town of Utrecht have been pleased to found in this old and famous town, an illustrious school [university], at which will be taught and explained the sacred Theology and Jurisprudence, besides Philosophy, History, and similar sciences. And it will commence and open at Whitsuntide of this present year.

A few days after, on June 7th, the inauguration

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